HAPPY HANDS KNITTING CLUB
Losers find companionship within a high school knitting club that may or may not have cosmically profound origins.
Regular Show meets PEN15, meets Turning Red, meets KC Green’s Anime Club.
pilot 6x6’ season, each episode focusing on different members of ensemble.
Written pitch available digitally here.
THE ENSEMBLE
KEY LOCATIONS
SAMPLE STORYLINES
“Picture Day” Aerin and Dee’s struggle to reconcile their co-presidency escalates into a bloody fist fight in the high-school gymnasium during picture day, and it is not until Aerin realizes an important truth about leadership deep within the cosmic nether of HHNK past that the club can begin to heal.
“Jerry Mandering” Sweetie-pie Becky learns political corruption. She has to, with the help of fellow Sophomore Z, embrace an “eat or be eaten” mindset and rig her club’s officer election if she wants to keep her job as historian. Becky wins, but at what cost?
“Cissi gets Detention” Twin besties Cissi and Cece spend a grueling half-hour apart after a lunchtime game of hopscotch goes wrong. How will Cissi survive serving detention alone, and what will become of poor Cece who must now attend the after-school crochet circle alone?
“Man Meat” One of the more absurd episodes. Melissa introduces HHNK members to her imaginary boyfriend Man Meat, who ends up being not-so-imaginary, and actually saves the club from newly-implemented administrative policies. What starts as a simple search for new faculty sponsorship spirals into one disaster of a Friday afternoon.
(read a script for “Picture Day” by clicking the thumbnail!)
PRODUCTION + DISTRIBUTION
TARGET AUDIENCE: TV-14 / TV-MA ; Adult Swim variety
LENGTH: 6x6’ + 0.25’ intro + 0.25’ outro = 36.5’
BUDGET: $1M USD
PRODUCTION TIMELINE: 1 year (50 weeks)
FINANCING + DISTRIBUTION:
split production between FiolFilms (Atlanta, GA), Frederator (Los Angeles, CA), Nelvana (Toronto, OT + NYC, NY)
Subsidies via State of GA, Canada Council for the Arts, entrepreneurial grants, private investment, etc.
AVOD + SVOD (Youtube, HBO/AS) —> Linear (CN, AS) —> DTC (DVD, iTunes) (3 year window 2024-2027)
(click for larger view)
ADVERTISING + SOCIAL MEDIA
Large banner design on streaming platforms featuring club photo from “Picture Day”. Clearly outlines show’s comedic and slightly mature tone.
Juxtaposition of the image with the title “Happy Hands Nitting Klub” creates contrast → sparks interest.
Quick 6-15 second advertisements of the show with funny clips from the show at beginning of related / affiliated AVOD streaming. Funny one-liner → title card → slogan.
“Long Live the Loser”
“HAGS, Bestie”
“May We Never Peak”
“BRING YARN”
ANCILLARY REVENUE
Long Live the Loser!